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With everyone texting, Twittering and on Facebook today, there can be little doubt that we live in the age of the incredible shrinking message. Being able to cut through the plethora of voices and posts we read everyday to get someone’s attention requires new rules of writing not found in Strunk and White. We are living in a world wide Algonquin Round Table and to get someone’s attention you need to be pragmatic, economic, witty and creative. Tonight on Inquiry we talk with CHRISTOPHER JOHNSON, verbal branding consultant, blogger and author. His new book, MICROSTYLE: THE ART OF WRITING LITTLE, details this new “rhetoric for the web age” and is for anyone who texts, writes copy or designs a brand. Tune in and learn about the new rules for this new literacy. Johnson’s website is: http://www.thenameinspector.com
“When Facebook washed up on the shores of Trinidad, it felt as though someone in the United States, who had never heard of the place, had unwittingly invented an instrument that is the purest expression of Trinidadian culture.” Writes DANIEL MILLER, Professor of Anthropology at University College, London. His new book TALES FROM FACEBOOK examines how the new social media interacts and affects the complex culture of the people of Trinidad and Tobago. It some ways, Facebook , or Fasbook as Trinidadians call it, reinforces certain cultural values of community, but at the same time Fasbook also contributes to very particular notion of chaos or “baccahnal.” Tune in for some fascinating insights into how the new social media is interpreted used by other cultures.